You have a story to tell.
Have you been asked to give a TED or TEDx talk? Are you prepping for an important presentation? Do you know you have something to share that will serve and inspire your audience?
If so – congratulations! And I’m sorry. Because creating an excellent talk may be one of the hardest things you've ever done.
The impact of public speaking has never been greater. So are the expectations. Audiences don't want to sit through boring instruction, hollow buzzwords and mangled PowerPoints. The standards have changed. The stakes are high.
Do you feel passionate about your message but not 100% sure how to develop it into a TED-like presentation? Maybe you've given many talks but the results felt a tad underwhelming. Or have you been staring at a blank page all day and are about ready to eat a dozen donuts, pull the covers over your head and call it quits?!
A great talk will elevate your reputation, work and influence. It can change your life. It It may even change the world. A mediocre talk will be – at best – ignored. Will your presentation captivate your audience? Will your ideas make the impact you want? Can you create an effective talk with ease and confidence?
Preparing a talk is a challenge for even the most famous speaker.
I know this is true because I worked at TED for seven years and got learn from those amazing speakers. Up-close and personal.
Nowadays, TED gets billions of views, supports thousands of conferences and employs hundreds of passionate staff. When I started, we had less than 20 employees, held one conference a year and hosted a few dozen talks online. As the right-hand aide to the head curator, I helped bring millions of views to hundreds of speakers, supported the growth of TEDx, TED-Ed, TED Institute and TED Books, and served in every facet of the organization as the organization rocketed to prominence and the concept of the "TED talk" was created, refined and shared across the globe.
The world needs more doers and thinkers to teach their vital ideas. We need you. I want to share my knowledge so that you can share your ideas with intelligence, impact and authenticity.
Six facets of a great TED talk.
There is absolutely no formula. However, as a great presenter you integrate and balance these qualities:
1. A passion for sharing your ideas
A curator at TED gave me a tip on how she chose speakers. She'd found that if they seemed most passionate about publicizing, for example, their newly published book, their talk would likely be blah (no matter how great the book). But if they were charged with a passion to share their insights – or invention, or project, or dreams – they would electrify the room, (no matter the size of their credentials). We will clarify what you are most passionate about giving to the audience. When you are grounded in the certainty of what you have to give, you stand in the ground of your genuine power and will be unshakable as a speaker. You can then give your talk as a gift.
2. An idea that changes your audience's understanding
Not every talk is centered around a never-before-known new insight. But every good talk carries the expression that only you can share. As Martha Graham said, “…there is only one of you in all time, (your) expression is unique. And if you block it, it will never exist through any other medium and will be lost.” I can help you pinpointthe value of your unique point of view to ensure your talk is carried through the very singular vehicle that you are.
3. A focused through line
You can't compress your entire life's work into 18 minutes or less. Sometimes you can be too close to your ideas, and it's challenging to know which ideas are important and which aren't necessary. A focused through line ensures that your audience 'gets it.' We’ll ensure that every piece of content has a purpose that best explains what you want the audience to understand.
4. A compelling start, a satisfying conclusion
People often think TED stands for Technology, Education, Design. In fact the 'E' stands for 'Entertainment.' Humans love stories, we learn through stories, we retain knowledge through stories. A great story has meaning but also grabs you up on a quest, adventure or mystery, and doesn't let go until it gets to its satisfying end. Same with a great presentation. One of the most important aspect of gripping story is how you begin and end it: you only have a few precious seconds to get your audience engaged and the last thing you say is what most audiences will remember. I'll help you tell your authentic and engaging story so that your ideas can shine.
5. Clear writing
I don't mean to offend but a live, listening audience suffers a mental deficit. It's not their fault! It's because in a live presentation there's no "rewind" button. Words and concepts rush by. They can't raise their hand and ask you to explain again. They can't turn back the page to reread a difficult chapter. If they lose the thread, they disengage. No one wants to be the speaker the audience can't wait to get off the stage. A great talk builds a sturdy and understandable scaffolding – of language, sentences and paragraphs - so that your message transmission stays crystal clear.
6. An authentic emotional connection
You've likely been told that a great TED-like talk includes your personal story. But that doesn't mean you have to tell us your whole life story in a gush of "authentic" emotionality. A great speaker is simply real and present. That's where the magic comes from. I will support you to find and share your truth – to the precise amount that is comfortable for you and appropriate for your message.
You have a unique and important message. Nurture it.
Focus and articulate your passion, develop your authentic voice and create a TED or TEDx presentation that shares your brilliant ideas with joy, clarity and satisfaction. Nourish your ideas, work more productively, and create a pitch-perfect presentation. Give a great talk and have some fun while doing it. I love to help good ideas unfold.
Contact me for a free phone consultation.
Nurture your talk with insight. Support it with clarity and direction. Share it with confidence and satisfaction.